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floraCo got their new product packaging by running a design contest:
Check out floraCo's Product packaging contest…
The Brief
Industry
Retail
Design inspiration
The Brief
Color inspiration
Company name
dear deer
Existing website
www.dear-deer.com
Product name
Low Heat Baked Cat Food - Venison & Chicken Receipe
The Brief
Description of the product
dear deer is a brand for manufacturing premium pet treats and pet food with Venison. Our selling point is using 100% New Zealand deer as the ingredient. Now we plan to launch a series of Cat & Dog Food : Product Series: For Cat Pet Food : 1. Venison with Chicken 2. Venison with Duck 3. Venison with Seafood For Dog Pet Food : 1. Venison with Chicken 2. Venison with Duck Total 5 SKUs. 5 individual color for each SKUs. Max. color for each print out limited to five included black & white. ; For selected winner, we will start a 1-1 Project for the rest of the 4 skus plus we need a design for the carton box too. Looking forward to receive your creative idea !
Description of the product target audience
Pet owner target for premium & natural pet food for their beloved pet.
The Brief
Style attributes
The Brief
Design needs
Package need to present natural , healthy, cheerful & Premium. It's target to buyer of age 25 to 35 mainly Female consumer. Color prefer pastel color. We want it to be a cheerful experience of feeding their pet with dear deer pet food. It's all natural ingredient with no artificial elements. It's for the good health and new taste experience brings to pet. Please refer to the given sample for our preference style and color. Of course you are welcome to give us your creative idea. Please use bright and cheerful color
What to avoid
Avoid use white color on Top rim of the bag because it's easy to have black ink stated on the bag.
Package dimensions
Package size is same as the Deer Rib please refer to the "Deer Rib Pouch Diecut.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
design entries
You’ll get loads of concepts from experienced designers around the globe.
designers
Work with talented, professional Product packaging designers to turn your ideas into reality.
winner
Select your favorite custom Product packaging (Or two! Or three!). And the design is all yours.
floraCo collaborated with designers to refine their ideas
Rate designs
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
Give feedback
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Client review
Great guy - love to work with him. This is our second project and it will not be the last.
koch.tobiasAlong the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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